23 May 2024

Customer Lifetime Value in Commodity Trading: Maximizing Profits and Loyalty

by Dan Venon | 23 May 2024 | Blog, Commodity trading

Commodity trading is a highly competitive industry where companies are constantly striving to attract and retain customers. One of the key metrics used to measure the success of these efforts is customer lifetime value (CLV). CLV is a measure of the total value a...

Customer Lifetime Value in Commodity Trading: Maximizing Profits and Loyalty

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